DETERMINING A APPROPRIATE PROMO APPROACH: COST-PER-INSTALL VS. CPL VS. COST-PER-MILLE VS. CPV

Deciding on the marketing structure works best your efforts can be challenging. CPI focuses on rewarding marketers for each new install, ideal for boosting app popularity. CPL incentivizes generating – a great option for businesses looking for actionable conversions. CPM, priced per thousand impr